TRADECARD GROWS BY 36% IN 2011

Supply Chain Platform in the Cloud Continues to Drive Business Growth and Reduce Costs for TradeCard and its Customers

NEW YORK, Jan. 16, 2012 - TradeCard, Inc., the supply chain collaboration platform used by more than 10,000 retailers, brands, manufacturers and service providers, reported today that it grew by 36% in 2011 as trading partners continue to embrace TradeCard's cloud-based platform for end-to-end supply chain visibility. The announcement was made at the National Retail Federation (NRF) convention & EXPO being held at the Jacob Javits Center in New York January 15 - 18.

"Our agile platform, combined with local presence in 75 countries, enables TradeCard to deliver a social media model for the extended retail supply chain," said Kurt Cavano, CEO of TradeCard, Inc. "New consumer goods organizations continue to join our network at a record pace while our longtime customers expand TradeCard's functionality further into their supply chains to facilitate planning, shipments and production. Through TradeCard, retailers, brands and their suppliers are improving responsiveness to remove time and costs from the entire transaction lifecycle."

Meet with TradeCard at booth #1683 at NRF: http://www.tradecard.com/apparel

TradeCard connects all trading partners in the supply chain and provides visibility into a single version of the data, from planning and ordering stages through production, shipment and settlement. A social media model for the supply chain allows the entire network of parties to be updated instantly on orders or changes, and to collaborate on better decisions.

"TradeCard is the connective hub that enables Patagonia to run a smarter, more efficient supply chain," said Doug Freeman, Vice President of Sourcing & Product Development at Patagonia. "It delivers visibility into the movement of goods and payments for us and our trading partners from order through production, shipment and settlement."

TradeCard's 2011 Performance Highlights

• Network Growth: More than 2,000 organizations joined the TradeCard Platform in 2011. Purchase order volume increased 37% from 2010 and total value of transactions settled on the TradeCard Platform rose 39%. Total cartons processed through TradeCard's Factory Xpress® in 2011 grew 440% versus 2010. Financial service volumes on the TradeCard Platform increased 33%. Total purchase orders from TradeCard's strategic alliance with Avery Dennison were up 181% from the prior year.
• New Solutions for the Supply Chain: Five major brands and retailers signed on to employ TradeCard's Advanced Collaboration™ solution to reduce raw materials costs and lead times, minimize markdowns and stock outs, and optimize capacity and materials availability. Four brands and retailers selected TradeCard's Factory Xpress solution to reduce chargebacks, logistics costs and cycle times. More than 4,600 factories and suppliers use Factory Xpress today.
• Professional Talent Growth: TradeCard added 61 employees worldwide in 2011.
• New Deals and Renewals: Hurley, Patagonia, Perry Ellis, Levi Strauss & Co., Columbia Sportswear and Collective Brands are among the companies that expanded use of the TradeCard Platform to streamline new areas of the supply chain. New brands and retailers added to TradeCard's customer list in 2011 include MS Mode and a global sports eyewear and performance apparel manufacturer.

Document and workflow efficiencies through TradeCard span multiple trading partners within a supply network to generate time and cost savings for buyers, suppliers and service providers around the world. Financial services embedded into the Platform lower trade financing costs and reduce credit related risk. Hosted technology and global support delivered by TradeCard minimize transaction costs. TradeCard's global support team quickly onboards suppliers while TradeCard's global network provides the necessary infrastructure to rapidly shift trading partners or services from region to region as economic conditions change.

About TradeCard, Inc.
TradeCard, Inc. is a leading supply chain collaboration platform that improves margin, cash flow and visibility for over 10,000 buyers, sellers and service providers in 60+ countries. TradeCard delivers a Cloud-based network that facilitates complex multi-enterprise sourcing transactions across multiple layers of the supply chain. More than 38,000 individual users leverage the TradeCard Platform to streamline transaction flow from purchase order through production tracking, shipment and payment. Embedded financial services throughout the supply network reduce capital costs and risk. Multi-enterprise collaboration on the platform delivers visibility into the movement of goods from raw materials to the store shelf. TradeCard's on-the-ground trade experts throughout the world allow entire supply networks to rapidly join the network.

The world's leading retailers and brands leverage TradeCard's platform and member network for sourcing and global trade, including Levi Strauss & Co., Columbia Sportswear, Guess and Rite Aid. TradeCard, Inc. is headquartered in New York City with offices in San Francisco, Hong Kong, Brussels, Taipei, Seoul, Colombo, and Shenzhen. TradeCard is located online at www.tradecard.com.